Rebranding an already established company requires a lot of guts.
It is not at all easy to rebuild a company’s brand entirely and implant the entire vision in stakeholders as well.
Many stories tell us about how some companies achieved immense success by rebranding their logo and redesigning their strategies.
On the other hand, you will also find many companies who fall into the list of complete failures.
Today, we will discuss 16 successful logo rebranding stories that made their mark in the industry and were successful.
Rebranding Costs
As mentioned above, logo rebranding takes a lot of time and combined efforts as it is not at all an easy job.
Moreover, it takes much money to rebrand the company.
Rebranding requires almost more than double amount when compared to starting the company from scratch.
What adds to the stress is the risk factor.
Even after implying such vast resources, there is every possibility of complete failure.