Guide To Using Explainer Videos To Promote A Brand In 2020

If your goal is to promote brand recognition and permanence, there are many creative marketing moves you can take.

But few perform better than producing video content.

Marketers know that video is impossible to beat in terms of effectiveness nowadays. Why?

Well, visual content is dominating the online world, and becoming the way that we communicate with others!

And of all visual content, videos are the ones that stick in the viewer’s mind the most.

Audiences enjoy video content, especially when it delivers messages that come with eye-catching visuals and great storytelling.

And this is why explainer videos (and, specifically, animated explainer videos) such a popular choice among businesses.

They’ll mix beautiful motion graphics with a well-crafted story, and will make sure that your product stays in your audience’s mind.

However, for that to happen, you’ll need to brand your video effectively! Which is what we’ll discuss today.

Branding Your Video: The Key to Brand Permanence

The explainer video formats make for super memorable pieces on its own, so the key here is to implement your…