One of the most valuable brands of the world, Apple is mainly known for its exquisite hardware design.
Whether it is their computers or smartphones, all of its products represent the ceaseless ingenuity of its creative team.
A dominance of Apple’s client base is a patron of the eye-popping hardware design of its products.
However, the company is not creative only with its product design, but it also has a rich history when it comes to its Apple logo design and branding.
From its first brand identity to the last logo, Apple’s logo design has gone through a significant transition regarding design, colours, and style.
Apple Inc. Vs Apple Corps: A Long Legal War Over Brand Identity
Apart from having an appealing design, the Apple logo design also has a fascinating history.
Part of its history is associated with its name that is coincidentally similar to another company by the name of Apple Records which is owned by the Beatles, the famous rock band of the 60s and 70s.