History Of The Lego Logo Design Evolution 1942–2020

Inkbot Design
9 min readJun 10, 2020

For every company across the world, the logo design plays a substantial role. It drives brand awareness and creates the company’s sense of identity. Most company logos may seem so simple before our eyes. In many cases, we take them just as mere means of identification.

In most instances, these logos represent specific meanings, which are generally the company’s key ideas and beliefs. The finest versions of the logo designs you see today have probably travelled a long way. They started many years ago but have undergone lots of transformations to become what they are now.

In this article, we have described the Lego logo design history. We will explain how the whole idea came about and also the factors that made the logo to keep on changing with time. But before we get started, what is LEGO? What does it do? How and when did it all begin?

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The History of the LEGO Brand

LEGO is a Denmark-based company that specialises in the manufacture of a wide range of toys. Lego is famous for its popular interlocking building blocks and the LEGO movie that are excellent means of recreation for the LEGO juniorsin all parts of the world.

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Inkbot Design

Inkbot Design is a Branding Agency & Graphic Design Studio. We Help Businesses Grow with Professional Logo Design, Brand Identity, Web Development & Marketing.