History of Volkswagen Logo Design — An Evolution
If there is one thing a company must strive to achieve, then it is a strong brand.
Sadly, in a bid to generate more sales, companies tend to forget that a brand is way more than just a logo design, an advertising campaign or a tagline.
“A brand encompasses all the vital elements that make a company or organisation recognised by the public“, says Suzzana Angela, a freelance copywriter who offers Australian assignment help to students in Australia.
A brand is about what the company is and how it does its business.
Due to the increase in competition and copy-pasting in business these days, the brand is more critical since it makes the company stand out from the crowd.
As time changes, the audience changes as well.
As a result of the inevitable changes, various brands have progressed over time. Moreover, an example of such companies is Volkswagen.
The company has left a mark on all its traces.
The company was given its name to mean “People’s Car” in German and the motto “Das Auto” is a word that means “The Car” in English.
