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How To Create Social Media Graphics That Work In 2020

Inkbot Design
8 min readJan 2, 2020

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How to Create Social Media Graphics that Work

It is crucial to generate engagement on social media for any brand that wants to create awareness or grow its customers.

So, it is no surprise that as consumers of digital media, our social media feeds are flooded with customer stories, product updates, and calls to action.

As users, we are getting overwhelmed with the various choices that are now available to us, and as social media managers, we are finding it hard to stand out.

The secret for success? Get visual.

The significance of sharing visuals on social media

Visuals have great power when it comes to grabbing attention and driving online engagement.

In fact, according to research by OKDork and BuzzSumo, including an image with a text status on Facebook tripled the number of shares that post received.

They also revealed that on Twitter, tweets containing images were retweeted twice as much as those with simple text.

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Inkbot Design
Inkbot Design

Written by Inkbot Design

Inkbot Design is a Branding Agency & Graphic Design Studio. We Help Businesses Grow with Professional Logo Design, Brand Identity, Web Development & Marketing.

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