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How To Market Your Fitness Business Or Gym Online In 2020

Inkbot Design
7 min readMay 29, 2020

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Whether it’s a small fitness centre or a large chain, marketing your gym is among the most significant parts of operating your business. In various situations, selling through word-of-mouth can significantly offset the acquisition of your members. However, in competitive markets, this approach is not enough.

The gym is a local business, which means it has to strive in an extremely competitive local marketplace for customers. So how do fitness centres cope in such packed markets? Here, are ten ways that you can use to market your fitness business effectively.

1 — Create an Easy to Use Website

It is no secret that around 54% of individuals search for an online business like their initial or second point of contact. That makes over half of the prospective audience! Now, this is where a website comes in.

To attract online customers, you will need a site that is:

* Easy to navigate

* Informative regarding the gym location, facilities, hours, etc.

* existing in search engines

Creating a new website may seem like an onerous chore, and it can be expensive to pay someone for it.

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Inkbot Design
Inkbot Design

Written by Inkbot Design

Inkbot Design is a Branding Agency & Graphic Design Studio. We Help Businesses Grow with Professional Logo Design, Brand Identity, Web Development & Marketing.

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