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How To Quote A Logo Design Project That Wins Clients In 2020
If you work as a graphic designer, sales might not be your strong suit or even be within your comfort zone.
Your profession is not sales, but you have a sales aspect to your job, and the pricing decisions that you make when quoting logo design projects will have a bearing on your total income.
Graphic designers that quote low will find themselves working long hours to make a living. But those who quote too high might suffer from landing a few accounts.
To offer your prospects fair logo design projects, you’ll want to complete some research, factor in your experience from similar projects and ask in-depth questions on what the customer is looking for.
Gathering Project Requirements
Logo design projects generally come from business owners who have little experience with design. Because of this, it’s challenging to get to the root of what they are looking for to offer a proper proposal.
Ask questions that include:
- How do you plan to use the logo?
- What’s your budget?