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What Is Google Discover, Why It Matters And How To Optimise

Inkbot Design
11 min readFeb 21, 2020

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What Is Google Discover, Why It Matters, and How to Optimise It?

Why all the buzz about Google Discover?

While this content marketing tool might have gone unnoticed for some marketers, Google Discover, a rebranded Google feed, is a fantastic source of organic traffic for digital marketers. How so?

It enables you to quickly perform searches, find exciting topics even when you are not searching, or don’t know what to search for on Google.

So ideally, Google Discover is an element of search engine.

For this reason, several website owners and content marketers have begun relishing more traffic through mobile devices.

All thanks to Google Discover, a new search feed in the Google application.

The rebranded Google Feed generates increased mobile traffic because developers customised and also optimise it for mobile.

However, note that Google Discover is not Google News. They’re different.

What Is The Difference Between Google News and Google Discover?

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Inkbot Design
Inkbot Design

Written by Inkbot Design

Inkbot Design is a Branding Agency & Graphic Design Studio. We Help Businesses Grow with Professional Logo Design, Brand Identity, Web Development & Marketing.

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