Why Intuitive Design is Our Everything? — What it is and How to Use It

Inkbot Design
10 min readJul 4, 2019


Intuitive design is an essential element of a website.

A website with intuitive design is efficient, comprehensible and responsive.

If your site isn’t intuitive, users will instantly go looking for a website that is.

The intuitive design doesn’t just look good — it ensures that your website will work properly as well.

That which is intuitive works and feels “just right” and is easy to use without explanation.

Being memorable and standing out is more important than ever in today’s world of information overload.

Here is a quick overview of intuitive design — why it matters, and how to achieve it.

What is Intuitive Design?

The word intuitive is overused.

It’s an epithet that every business or service will gladly use for itself.

However, truly intuitive designs stand out — so where do we draw the line?

Claiming to have an intuitive design means one simple thing — you are promising an experience that requires no instructions.

Everyone has, at one point visited a website that has a natural, flowing user experience.

An intuitive design encompasses many attributes.

It is efficient — it naturally guides visitors from point A to point B.

There is no unnecessary repetition or interaction.

It is easily explorable and encourages user engagement.

Intuitive design is predictable — actions always provide the intended results or consequences.

The feedback is immediate and clear.

To put it in simple terms — an intuitive design is functions just like you’d expect.

Intuitive design is unnoticeable.

Why is Intuitive Design Important?



Inkbot Design

Inkbot Design is a Branding Agency & Graphic Design Studio. We Help Businesses Grow with Professional Logo Design, Brand Identity, Web Development & Marketing.